Fast fashion is a business model that emphasizes producing large quantities of inexpensive clothing and accessories that quickly cycle through trends and styles. However, in recent years, there has been growing concern about the negative impact of fast fashion on the environment and human rights.

Many consumers are becoming more aware of the environmental and social costs of fast fashion, such as the use of cheap labor, the pollution of water and air, and the disposal of large amounts of clothing in landfills. This has led to a growing movement towards sustainable and ethical fashion, which emphasizes environmentally friendly and socially responsible production practices.

In response to these concerns, some fashion brands are beginning to shift away from fast fashion and towards more sustainable and ethical production models. This includes using eco-friendly materials, reducing waste, and improving working conditions for factory workers.

While fast fashion may not be completely over, there is a growing trend towards more sustainable and ethical fashion practices. This is driven by consumer demand for more environmentally and socially responsible products, as well as the recognition by fashion brands of the need to change their practices to be more sustainable and ethical.